B. Design (Multimedia)

Eligibility: 10+2 with min.45% marks.

In this era of media, advertisements, animations and graphics are playing key roles. Almost all television channels, film industry and other media units are using multimedia for increasing its viewer base. The education industry is using multimedia for imparting innovative training. Various business houses are also using multimedia for the promotion of their products. So when there is a huge demand for trained multimedia professionals, there are only a few recognized courses offered by various universities and some private players to produce these professionals, which is certainly not enough. In order to meet the requirements of the industry, Guru Nanak Dev University, Amritsar, has introduced a four year degree course i.e. Bachelor in Multimedia. The course has been started with the objective to impart training in various aspects of multimedia, to meet the need of the fast growing Multimedia Industry.

Course Content

The course mainly focuses on the computer based techniques of Designing and Animation. So the course contents are the mixture of Fine Arts, Design and Computers. The course covers basics of computers, study of drawing & colour, art appreciation, 2D & 3D animations, media, audio-video editing, advertisements, development of computer based games, film appreciation, printing techniques, performing arts etc. There will be industrial training and a project during the last two semesters.

Semester-I
Drawing & Colour – I
Introduction to 3D – I
Workshop–I
Elements of Art & Multimedia
Communication Skills in English
Punjabi Compulsory/ Basic Punjabi

Semester-II
Drawing & Colour–II
Introduction to 3D – II
Theory of Media (Print Media & Script-writing)
Workshop–II Photography & Lightroom
Adobe Illustrator
Communication Skills in English
Punjabi Compulsory/ Basic Punjabi

Drug Abuse: Problem, Management & Prevention (Compulsory in Sem I & II)

Semester-III
Film Appreciation–I
Animation in 3D
Adobe Photoshop
HTML 5
Corel Draw
Project–I

Semester-IV
Flash
PHP
Dream Weaver
Film Appreciation–II
Project– II
Environmental Studies–I (Compulsory)

Semester-V
Adobe Premiere Pro
Adobe After Effects
Workshop–III
Sound Editing and Recording
Technical Theory of Media – II (Electronic Media)
Project–III

Semester-VI
3D Studio Max
Introduction to 3D
Drawing & Illustration
Workshop–IV: (Stop Motion)
Blender
Project – IV

Semester-VII
Maya
Mudbox
Project–V

Semester-VIII
3D & Animation in Photoshop
Motion Graphics for Commercials
3D Human Modelling and Animation
Industrial Training

Scope: Various career opportunities in the multimedia field are:
• Cartoon Film Makers • Audio-Video Editing Professionals
• 3-D Animators • Graphic Illustrators
• Product Designers • Advertisement Designers
• Game Developers • CBT (Computer Based Tutorials) Developers
• Media Professionals • Web Designers